Tag Archives: Meal Kits

Blue Apron Lost at Least 250,000 Customers Last Year

Source: Grub Street NY

Once Blue Apron’s stock started trading last summer for less money than one of its meal kits, it was clear that the company had problems. To keep in Wall Street’s good graces after its IPO, the start-up cut costs, announced a new East Coast distribution center, and …

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Meal-Kit Start-up HelloFresh Thinks It’ll Be Worth $1.8 Billion After Going Public

Source: Grub Street NY

Not dismayed by news that Blue Apron’s shares have plummeted to $5 apiece, HelloFresh has decided that November 2 — four months after its bigger rival’s world-historically disastrous IPO — is definitely the right time to offer the public 27 million more meal-kit start-up shares. The Berlin-based company …

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Blue Apron Laid Off Hundreds of Workers Yesterday

Source: Grub Street NY

Blue Apron’s prospects just keep growing dimmer. The meal-kit company laid off 6 percent of its total workforce yesterday, according to a regulatory filing. Back in June (and presumably until yesterday’s close of business), it had about 5,000 employees between its corporate offices and various fulfillment centers, which means …

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Albertsons Is Buying Meal-Kit Start-up Plated

Source: Grub Street NY

More “disruption” is coming to the chaotic grocery industry, and this time, it’s a move by America’s second-chair conventional grocer, Albertsons. The chain of 2,300 supermarkets — almost 500 fewer than Kroger — says it’s buying Plated, a meal-kit service that 10 percent of Americans have heard of, but …

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Blue Apron Has Started Laying People Off

Source: Grub Street NY

More problems for Blue Apron: The company’s payroll is getting as lean as skinless turkey in a thermal-lined delivery box. Fourteen members of the meal-kit service’s recruitment team have now been fired, and its top HR executive has exited the company for presumably greener pastures. This follows co-founder …

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Blue Apron Hit With Multiple Lawsuits Alleging It Misled Investors

Source: Grub Street NY

Blue Apron executives aren’t the only ones wanting a do-over after the meal-kit company’s disastrous IPO. Some investors want their part of the $300 million they threw at it back as well, and they’ve brought in attorneys to see if anything can be done about that. Big law firms …

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Blue Apron Had the Most Disappointing IPO of the Decade

Source: Grub Street NY

Well, Blue Apron’s stock price is officially now one for the record books. Anyone who watched its train wreck of a Wall Street debut already can guess where this is going: Yesterday, the meal-kit company released its inaugural earnings report, arming traders with the numbers on last …

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A New Study Says Meal-Kit Services Could Actually Make You Happier

Source: Grub Street NY

Blue Apron’s stock has collapsed like a poorly made souffl√©, but not all is lost … yet. A study published in the Proceedings of the National Academy of Sciences on Monday confirmed the essential truth of human life: People are lazy and feel good when other people do …

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Amazon Is Already Selling Its Meal Kits

Source: Grub Street NY

Only yesterday did the world learn that, yes, Amazon is definitely planning a full-scale assault on Blue Apron and the rest of the meal-kit industry. Well, turns out that needs a slight grammatical tense change: Not planning for the future, but planned, like it’s already happening. Apparently, a …

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Amazon Already Registered a Trademark for a Meal-Kit Service

Source: Grub Street NY

Everyone suspected this was coming, but there’s finally official confirmation this morning that Amazon is indeed plotting a takeover of the meal-kit-delivery business. The dead giveaway was a trademark it filed a couple weeks ago, on July 6, for just such a service. The application outlines an undertaking …

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Trendy New Meal-Kit Service Requires Buying a $400 ‘Smart Oven’

Source: Grub Street NY

Convinced America needs more meal-kit options, yet another start-up has launched with the promise of delivering delicious, healthy, and effortless Wi-Fi-connected food. The supposed selling point of this company, Tovala, is that its special kits require a $400 smart oven that, of course, must be purchased separately …

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Blue Apron Stock Is Now Cheaper Than a Blue Apron Meal

Source: Grub Street NY

Two weeks ago, Blue Apron had the year’s worst-timed, most underwhelming stock-market debut. The worst-case scenario was that shares wouldn’t dip below $10, their already-disappointingly-low closing price after the IPO, but they dropped further yesterday — this time to $7.08. It’s an all-time low at a time …

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Does Anyone Actually Like Blue Apron?

Source: Grub Street NY

Meal-delivery pioneer Blue Apron hit the stock market yesterday with a thud, its shares rising moderately, only to close where they opened at $10. This unceremonious debut wasn’t unexpected. The company slashed its IPO by a third following Amazon’s acquisition of Whole Foods, causing speculation that a …

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Blue Apron Slashed Its IPO Price by a Third

Source: Grub Street NY

Blue Apron is finally realizing the obvious: that launching an IPO two weeks after the blockbuster Amazon–Whole Foods news is going to be greeted with yawns. Because of underwhelming demand, the meal-kit company has cut the price of its upcoming offering to $10 per share, a good deal …

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The Founder of Niman Ranch Is Partnering With Blue Apron

Source: Grub Street NY

In the United States, Bill Niman’s name is synonymous with (more) sustainably raised meat. He was an early adopter of the ethos in those dark days before everyone wanted to be a bespoke turnip farmer, garnering the support of California cuisine innovators like Chez Panisse and …

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Tom Brady Has Launched a Meal-Kit Delivery Service

Source: Grub Street NY

Wellness enthusiast and good football player Tom Brady is partnering with the vegan meal-kit start-up Purple Carrot, in order to convert his kind of miserable-sounding TB12 diet into a subscription meal-kit service that will show up at your door week after week after week. …

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3 meal kits that will make your Super Bowl 2017 party

Source: Atlanta Journal Constitution

Beef chili from Martha & Marley Spoon / Photo courtesy of Martha & Marley Spoon

Hosting a Super Bowl party to cheer on the Atlanta Falcons but don’t have the time to deal with coming up with a meal plan and shop for groceries? These meal kit companies have you covered:

PeachDish

Spice up your party with the game day entertaining kit that features ingredients and recipes to make barbecue turkey meatballs with angry cukes; butternut squash and three-bean superfood chili; spice-roasted black-eyed peas; Kent’s country cookies; and coffee-rubbed wings with Sriracha dipping sauce from Chef Todd Richards of Richards’ ...

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3 meal kits that will make your Super Bowl 2017 party

Source: Atlanta Journal Constitution

Beef chili from Martha & Marley Spoon / Photo courtesy of Martha & Marley Spoon

Hosting a Super Bowl party to cheer on the Atlanta Falcons but don’t have the time to deal with coming up with a meal plan and shop for groceries? These meal kit companies have you covered:

PeachDish

Spice up your party with the game day entertaining kit that features ingredients and recipes to make barbecue turkey meatballs with angry cukes; butternut squash and three-bean superfood chili; spice-roasted black-eyed peas; Kent’s country cookies; and coffee-rubbed wings with Sriracha dipping sauce from Chef Todd Richards of Richards’ ...

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Blue Apron Shipped Food for 3 Years Without Proper Government Approval

Source: Grub Street NY

More problems for embattled Blue Apron: In a follow-up to its earlier dive into the meal-kit start-up’s questionable business practices, BuzzFeed has discovered the company also never bothered to seek approval from California to operate its Bay Area food-processing facility, which, as you might …

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Nearly All Meal-Kit-Delivery Customers Bail After 6 Months

Source: Grub Street NY

It’s not entirely clear why, but some new data shows meal-kit services are struggling pretty mightily to retain customers. Analysis by market-research firm 1010data suggests the ubiquitous weeknight-dinner fad — which is estimated to pull in $1.5 billion in sales this year — could soon hit …

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Second Blue Apron Warehouse Supposedly Plagued by Ongoing Violence

Source: Grub Street NY

Blue Apron’s problems with workplace violence apparently stretch a little further than one California fulfillment center. Fresh off the news that the meal-kit start-up’s Bay Area warehouse isn’t all couscous and roses, the New York Post sent a reporter gumshoeing around the Jersey City facility and

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Did Blue Apron’s Fast Growth Create Sweatshoplike Warehouse Conditions?

Source: Grub Street NY

According to a new report, Blue Apron is having what they, in the biz, might call some “scaling issues.” Employees at the meal-kit service’s Bay Area fulfillment center tell BuzzFeed News that the start-up overworked them and didn’t “properly manage” that packing facility in its rush to grow …

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A New Start-Up Says It’s Solved Meal-Delivery Services’ Biggest Problem

Source: Grub Street NY

The bane of America’s meal-kit obsession is the tremendous amount of waste the deliveries create, and one company in the biz is rising fast thanks to a contraption it says eliminates this problem. As any Blue Apron or HelloFresh user can confirm, it’s not uncommon to…More »

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A New Start-Up Says It’s Solved Meal-Delivery Services’ Biggest Problem

Source: Grub Street NY

The bane of America’s meal-kit obsession is the tremendous amount of waste the deliveries create, and one company in the biz is rising fast thanks to a contraption it says eliminates this problem. As any Blue Apron or HelloFresh user can confirm, it’s not uncommon to…More »

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